Mental resilience for the young athlete

A Strategic Guide

A Risk Mitigation Guide

An inside look at the four most common image rights structures

How the club turns players into $400M assets

"If you had a choice between winning Wimbledon or making $20 million in endorsements, what would you choose?"

A man who won everything in the Ring but found meaning beyond it.

PTPA files lawsuit against the governing bodies of professional tennis

Jack Draper claims the 'fifth grand slam' at Indian Wells

Kylian Mbappé represents the future of football's commercial appeal

If data is the new oil, then its insights are the new money

Remembering a true master of his craft

A timely reminder for athletes on two counts

Living a Better Story

'With God, nothing is impossible'

One of the most decorated players in NBA history, Giannis Antetokounmpo won consecutive NBA MVP Awards in 2019 and 2020.

Sponsorship is entering a transformative era

Do you have the right mindset?

Why do many talented people fail and less talented people succeed?

"Life is bigger than the court" 

“They shall mount up with wings as eagles; they shall run and not be weary.”

“Somewhere inside, we hear a voice. It leads us in the direction of the person we wish to become. But it is up to us whether or not to follow.”
PAT TILLMAN

Lest we forget. The Allied casualty figure for D-Day itself is estimated at 10,000 men, including 2,500 killed in action.

Unprecedented Legal Action against EPL

Coco Gauff comes to Paris after a major disappointment in what was supposed to be her Olympic debut in 2020. The then-17-year-old announced five days before the Opening Ceremony that she had to withdraw from the Games after testing positive for COVID-19. Since 2020, Gauff has elevated her tennis game and titles. Gauff was the runner-up at the 2022 French Open in both singles and doubles and, in 2023, captured her first Grand Slam trophy at the U.S. Open.

USA Basketball will field a star-studded men's roster for the Paris Olympics, and one of the most exciting names on the list is Golden State Warriors guard Stephen Curry. At age 36, Curry is already a four-time NBA champion, two-time NBA MVP, and the NBA's all-time three-point leader by a significant margin. But one thing he hasn't done yet is play at the Olympics. However, it is faith which drives him.

Not since Tiger Woods’ prime has men’s golf seen a more dominant stretch than the roll Scottie Scheffler has been on in recent months.

Blockchain technology has introduced a new level of security and transparency in the world of sports agent practices, particularly in transactions and contract management.

Data analytics has become an invaluable tool in contract negotiations for sports agents.

Image rights company are used where the individual has an image that has an independent value to sponsors and commercial exploitation.

While still lagging behind the major North American sports leagues in revenue, Major League Soccer club values and incomes have grown substantially as the league has expanded its footprint and boosted its profile. But how exactly do MLS franchises make money and increase their net worth?

'He Gets Us'